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AnotherRepublic II BrandCreationThe creation of a new brand, for us, is to produce sustainable fashion, that is inherently consistent from the first brainstorming to the completed collection. AnotherRepublic creates this brand - together with you. In this process, it's necessary to master many challenges. Call it BrandCreation. If we would create a brand from scratch for ourselves, high standards of authenticity, otherness and valency through passion for detail would be our steady motivation. It would be environmental consciousness, sustainability and durability in production operated by bio-cotton with superior quality in cloth and fashioning. The style would be plain, reduced and pure with a casual, intelligent and grown up look - contemporary but not too trendy. Focus on good shape and cut, elaborate finishing, a well-matched color concept and awesome accessories finally create the perfect brand. |
